My friend Ray Bard sent me a wonderful little book of his. It’s called Fired Up! Selling: Great Quotes to Inspire, Energize, Succeed. Over the years, I’ve looked through dozens of books made up of famous quotes. This one is different in a number of ways.
First of all, the quotes were selected by salespeople, for salespeople. I’m a sales guy and the quotes appear to be selected just for me. As Ray put it, sales folks are the ones “swimming against the tide – aspiring to achieve invisible dreams and grand goals.”
Second, Ray created this book by engaging over 1,200 superstars to choose their favorite quotes, then narrowed that list down to 324 of the very best. Ray’s team searched for qualities of hope, elegance, truth and energy in each selection.
Lastly, this little book has fabulous design quality, with a bold Bard personality displayed in every image.
My favorite quote? Four words that define why I made it to 76:
“Always make new mistakes.”
– Esther Dyson